You’re Invited to Experience
Microsoft Dynamics CRM and ExactTarget

CRM stands for Customer Relationship Management.  And CRM systems generally address three areas of your business – sales, marketing, and service.  This presentation focuses on Marketing Automation.  NOT a PowerPoint presentation.  NOT a lecture.  We’ll be presenting the live application of Microsoft Dynamics CRM integrated with ExactTarget for greater marketing efficiency and effectiveness.  We’re going to take you into a time warp that condenses the working day into one hour.  And we’ll show you how a typical marketing person would organize a day, from the first cup of morning coffee, through the execution of key activities, to the set up and delivery of group marketing messages to clients and prospects.

Take one hour out of your day, from the comfort of your office, to attend our Webinar: 

Experience Microsoft Dynamics CRM and ExactTarget
A Day in the Life of a Marketing Executive

Sponsored by Altico Advisors, this live scenario presentation will focus on the essential elements of Marketing Automation:

• List management
• Message creation
• Templates and personalization
• E-mail message delivery
• Response tracking
• Return e-mail handling
• Processing “unsubscribes”
• Metrics analysis

Our featured speaker, Jason McKissock from ExactTarget, is a marketing automation specialist.  ExactTarget enhances the marketing capabilities of Microsoft Dynamics CRM and it takes the load of group e-mails off your Exchange Server without compromising the personalized appearance of your messaging and delivery flexibility.   You’ll see the familiar look and feel of the Microsoft Outlook, the intuitive navigation, the ease of creating professional messages, and much more.      
 
Let us walk you through A Day in the Life of a Marketing Executive using Dynamics CRM 3.0 integrated with ExactTarget for superior marketing automation.  

Register now.  All you need is a phone line and an Internet connection.  Login instructions will be e-mailed to all registrants.  Register by phone at 508-485-5588 x107 or by e-mail at mdoron@AlticoAdvisors.com.   

Date:  Wednesday, November 14
Time:  8:30-9:30am EST
Cost:  Free

Altico Advisors is your local Microsoft Certified Partner.  Headquartered in Marlborough, Massachusetts, we serve the entire New England region by specializing in financial, business, and customer relationship management systems for mid-market manufacturers, distributors, software development companies, and service organizations.  Visit us at www.AlticoAdvisors.com.

We look forward to you joining us for this live online event,

Marcia Nita Doron, Marketing Director
Altico Advisors
2 Mount Royal Avenue, Suite 410
Marlborough, MA 01752
508-485-5588 x107
mdoron@alticoadvisors.com
www.alticoadvisors.com