You’re Invited to a Web Seminar on
Putting the “C” Back in CRM

CRM stands for Customer Relationship Management.  But all too often, CRM solutions focus on sales and marketing automation – and the customer, your customer, is lost in the shuffle. Our goal is to offer you a CRM solution that emphasizes customer service.  After all, if your company is like most companies, most of your revenue derives from your existing customers.  And since the cost of acquiring a new customer is 8 to 10 times higher than the cost of retaining an existing customer, customer retention is the key to your company’s profitability. This Web seminar is about meeting the complex needs of service organizations and manufacturers, and distributors with service centers.

Take one hour out of your day, from the comfort of your office, to attend our Webinar: 

Putting the “C” Back in CRM
Creating the Customer Experience that Counts

The solution we’re presenting is Microsoft Dynamics CRM integrated with Neocase Software for the ultimate in customer service management.  Neocase is a world leader in customer service software solutions, optimized for Microsoft Dynamics CRM. 

This presentation, co-sponsored by Altico Advisors and Neocase Software, will address the essence of customer care and retention through service excellence:

• Achieving success in today’s competitive local and world markets
• Maintaining and accessing accurate and complete customer histories
• Administering service level agreements (SLAs) and contracts
• Scheduling, dispatching, and resource allocation
• Tracking cases and incidents
• Deploying multiple service channels, such as the self-service Web portal
• Cost effectiveness and ROI
• Real-time access and global visibility

Our featured speakers from Neocase Software, Tara Ryan and Tamera Scholz, each have more than 15 years experience in the deployment of successful CRM systems for mid-market and enterprise companies worldwide.   
 
Let’s put the “C” back in CRM… customer relationship management, customer service and customer care.  Register now to participate; all you need is a phone line and an Internet connection.  Login instructions will be e-mailed to all registrants.  Register by phone at 508-485-5588 x107 or by e-mail at mdoron@AlticoAdvisors.com.   

Date:  Wednesday, March 21
Time:  11:00am to Noon EST

Altico Advisors is your local Microsoft Certified Partner.  Headquartered in Marlborough, Massachusetts, we serve the entire New England region by specializing in financial, business, and customer relationship management systems for mid-market manufacturers, distributors, software development companies, and service organizations.  Visit us at www.AlticoAdvisors.com.

We look forward to you joining us for this important and informative event,

Marcia Nita Doron
Marketing Director
Altico Advisors
2 Mount Royal Avenue, Suite 410
Marlborough, MA 01752
508-485-5588 x107
mdoron@alticoadvisors.com
www.alticoadvisors.com